When it comes to growing a small business in Birkenhead or across the Wirral, choosing the right type of support can feel overwhelming. Should you hire a business consultant or work with a business coach? While both offer value, the approach, outcomes, and level of involvement can vary significantly.

At ActionCOACH Birkenhead, we’re Business Growth Specialists who’ve helped hundreds of local business owners gain clarity, control, and consistent results. In this blog, we explore the differences between coaching and consultancy—and which one may be the better fit for your business goals.

What Does a Business Consultant Do?

A business consultant is typically a specialist brought in to analyse a specific issue and provide expert solutions. They often:

• Audit systems or operations
• Recommend improvements
• Share technical expertise
• Deliver short-term, project-based solutions

Consultants tend to work on your business—not with you. You’ll often receive a detailed report and action plan, but the implementation is largely up to you.

What Does a Business Coach Do?

A business coach, like the team at ActionCOACH Birkenhead, works with you long-term to unlock your potential as a leader and business owner. A coach will:

• Hold you accountable to your goals
• Help you develop strategic thinking
• Support personal and professional growth
• Guide decision-making and mindset shifts

Rather than simply giving answers, a coach asks the right questions to help you grow the business yourself—so your progress is sustainable.

Key Differences: Coaching vs Consultancy

Which Is Right for Your Business in Birkenhead or the Wirral?

If your business needs a quick technical fix—such as compliance, software integration, or operational restructuring—a consultant may be a good short-term solution.

But if you’re feeling stuck, overwhelmed, or unsure how to take your business to the next level, a business coach will help you:

✅ Create a clear action plan

✅ Improve time, team and money management

✅ Gain confidence in your leadership

✅ Stay accountable to your growth goals

At ActionCOACH Birkenhead, we don’t just help you survive—we help you scale. Whether you’re a tradesperson, shop owner, professional service provider or franchisee, we deliver proven coaching programmes tailored to your local needs.

Ready to Find Out What’s Best for Your Business?

Whether you’re still unsure or ready to explore coaching further, we invite you to book a Free Discovery Call with ActionCOACH Birkenhead.

We’ll take 20 minutes to understand your goals and recommend the best next steps—no pressure, just clarity.

👉 Book Now: https://birkenhead.actioncoach.co.uk/